Decentralised Affiliate Marketing Platform

Entirely custom made blockchain capable of registering and auditing any advertisement click on chain. Complete transparency / attribution - Full trust - Fees reduced with ~95%

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Pre-Sale live
Bonus: 40%
1 ATTR: $0.012
Tokensale Progress
21%
Hard cap: $6,000,000
Private sale: 100% Achieved
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Partners Attrace

ATTR Token Allocation Plan

Attrace Specifications

Max Supply
1,000,000,000
Price
$0.017
Softcap
$1,500,000
Hardcap
$6,000,000

Blockchain based Affiliate Marketing

Very low fees

Affiliate Networks charge 10-25% commission. Attrace reduces this to ~0.5%.

Faster Real Value payments

Instant commission payout instead of waiting for weeks if not months, based on very precise definitions and dynamic scaling.

Fraud detection

Smart contracts attached to every click/referral cannot be manipulated resulting in all statistics being the absolute truth.

No more tracking problems

Every individual click/referral will have a unique ID, resulting in fully reliable tracking of the Publishers' performance.

Direct connection between Publishers and Merchants

The Attrace platform enables direct communication between Publishers and Merchants via advanced messaging board.

No Merchant restrictions

Long Tail and Emerging Markets acceptance will be based on reputation, not at discretion of Affiliate Network.

Attrace in the media

How does it work?

The Attrace platform applies blockchain technology at the core of Affiliate Marketing by linking a smart contract to every individual click/referral generated, sale or no-sale. This approach makes a regulating Affiliate Network obsolete. Merchants and Publishers will have the advantages of Attrace as listed in the above while working with an interface that does not materially differ from current Affiliate Networks.

  • Attrace is the only affiliate marketing project that tracks and attributes very individual click/lead/referral.
  • Attrace is the only affilicate marketing project with a blockchain fully built from scratch, it is not dependent on any other chain.

Network Load Test Video

Meet the team

Extensive experience in the North-European Affiliate Marketing, FinTech and startup scene with a solid background in blue-chip financial companies.




Erwin Werring

CEO
Solid background in finance, solid blockchain knowledge and serial entrepreneur with extensive experience in every aspect of online marketing

LinkBundle

Co-Founder and CEO (4y)
London
Platform for benchmarking every aspect of online marketing, predominantly for international retail banks and large FMCG companies

Morgan Stanley CI

VP Fund Strategy (8y)
London

Tradelic

Co-Founder and CEO (3y)
London
Affiliate Marketing in Gaming Industry (Publisher side)

Deloitte

Auditor & Corporate Finance Consultant (3y)
Netherlands
Involved in blockchain since 2014

Lennard Zwart

CFO
Solid background in finance and economics and a strong track record in growing IT startups

Res Privata NV Investment Fund

Co-Founder (2y)
Netherlands
Board member, advisor and investor in several fintech and cyber security related VC projects

CloudVPS

Founder (9y)
Netherlands
Founding, growing and subsequently selling largest cloud computing firm in the Netherlands

Deutsche Bank

VP Structured Finance (4y)
London

Morgan Stanley

Senior Associate Structured Finance (3y)
London
Involved in blockchain since 2014

Marius Jansen

Co-Founder
Ex crypto trader with extensive blockchain and ICO knowledge

Deribit.com

CMO (2y)
Netherlands
Next generation cryptocurrency derivatives exchange, the very first to offer more complicated derivatives based on crypto currencies
ICO Advisor (3y)
Netherlands
ICO consultancy based on extensive blockchain knowledge
High volume crypto trader (4y)
Netherlands
Refrained from trading once working for Deribit
Involved in blockchain since 2012

Remko Allertz

CMO
Serial entrepreneur, solid blockchain knowledge and strong track record as a Publisher in Affiliate Marketing

Rocket Insurance BV

Founder (6y)
Netherlands
Major insurance lead generator in Dutch affiliate marketing (Publisher side)

Teahupoo Capital BV

Founder (10y)
Netherlands
Investor in several online platforms in competitive niche markets around Telecom, Utilities and Finance
Involved in blockchain since 2014

Roeland Werring

Tech Advisor
Senior IT engineer, solid blockchain knowledge, extensive experience in Affiliate Marketing and track record of successful introduction of cutting-edge technologies to end-users

Digital Insurance Group

CTO (1y)
Netherlands/Germany/Switzerland
Development of online comparing and decision tools for financial products to monetize websites direct or via Affiliate Marketing (Publisher side)

Komparu

Co-Founder and CTO (8y)
Netherlands
Development of online comparing and decision tools for Affiliate Networks

Powerhouse

Senior IT Developer (5y)
Netherlands
Creating volume energy trading platfom
Involved in blockchain since 2015

Artem Vysotsky

IT & AI Advisor
High in demand Silicon Valley based software engineer with extensive Golang and AI experience

People.ai

Director of Engineering (2y)
Silicon Valley
People.ai is using machine learning to rewrite the sales ops.

Connect.com

Director of Engineering (3y)
Silicon Valley
AI planning platform. End responsible for architecture, design and implementation from scratch of organization’s key micro-services

SugarCRM

Lead software Engineer (4y via Intetics)
Silicon Valley
Responsible for architecture and design of the SalesConnect project (involving 150 engineers globally)
Involved in blockchain since 2017

Roel Berger

Blockchain network Advisor
Senior IT engineer with deep knowledge of blockchains, distributed datastores, consensus algorithms, cryptography, security, analytics and big data

Digital Insurance Group

VP Innovation
Netherlands/Germany/Switzerland
Development of online comparing and decision tools for financial products to monetize websites direct or via Affiliate Marketing (Publisher side)

Sentiance

Founding team (5y)
Belgium
AI Platform learning human behavior from (mobile/iot) sensor data to improve customer journey

Kidiso

Co-Founder & Lead Developer (4y)
Belgium
Building internet platforms for specific website access requirements

Johnson & Johnson

Oracle BI Consultant (5y)
US and Belgium
Lead developer of fast, high volume sales analytics solutions, data warehousing and analytics platforms
Involved in blockchain since 2014

Philip Langguth

Advisor Merchant side
Solid background in finance with deep knowledge about the online challenges for large Merchants offering retail financial services

ING Group

General Manager (13y)
London
Executing extensive transformation projects, focussed on bring to (online) market of financial products for retail (Merchant side)

Mitchell Madison Group

Co-Founder (9y)
London

McKinsey

Associate Principal (7y)
USA & London

JP Morgan

VP Product Management (7y)
London
Involved in blockchain since 2016

John Jansen

Co-Founder
Successful blockchain entrepreneur - a blockchain visionary - with trading background and extensive track record in E-commerce (Merchant side)

Deribit.com

Founder (4y)
Netherlands
Cryptocurrency futures and options exchange

Bagnomarket S.N.C.

Founder (3y)
Italy
E-commerce company covering whole of Europe (Merchant side)

EDU traders

Derivatives Trader (2y)
Netherlands
Involved in blockchain since 2012

Loes Mensink

Legal Advisor
Solid background in legal and regulatory aspects of investment management and experience with legal aspects of ICO’s

LSB Legal

Founder (3y)
Netherlands
Executing extensive transformation projects, focussed on bring to (online) market of financial products for retail (Merchant side)

Legal Bench

Co-Founder (2y)
Netherlands
Platform to connect clients with top tier legal professionals

Clifford Chance LLP

Senior Associate for Fund and Investment Management (4y)
Netherlands
Covering legal risks of investments, establishment of private funds (structuring, fund terms, legal and regulatory issues, management and operations), asset management agreements and regulatory / licensing requirements for financial Institutions

BlackRock Investment Management

Legal council, seconded from Clifford Chance (2y)
USA

Van Leeuwen

Analyst (1y)
India
Involved in blockchain since 2017

Wouter Sleijffers

Advisor Merchant and Publisher side
Solid background in engineering, solid background in online market research and extensive experience as a Merchant and Publisher in Affiliate Marketing

Fnatic

CEO (3y)
London
Largest eSports company in Europe

Research Now

VP Digital Marketing (1y)
London

Skrill

VP Digital Marketing (5y)
London
Skrill is one of Europe's largest online payments systems and among the world's leading Digital Wallet providers

Everest Gaming

Senior Online Marketing manager (2y)
London
Netherlands
Board member WESA organisation, various advisor positions and owns a variety of Publisher websites
Involved in blockchain since 2017

Dick Snel

Security Advisor
High in demand ethical hacker and security specialist with blockchain experience

ONVIO

Co-Founder (5y)
Netherlands
Ethical hacker and security specialist, predominantly working for large retail banks globally

Rabobank Groep

Security specialist (3y)
Netherlands
Senior security specialist at vulnerability management team

ICTU (Dutch ministry of foreign affairs)

Senior security advisor (3y)
Netherlands
Involved in blockchain since 2015

Rico Engelbarts

Community Outreach
Crypto trader with extensive network in blockchain community

Crypto-Insiders.nl

Founder (1y)
Netherlands
High volume crypto trader (4y)
Netherlands
Involved in blockchain since 2014

Prof. Sam Garg

New Venture Governance Advisor
Leading scholar of New Venture Governance on a global level, Governance Advisor to CEOs on a global level, PhD in Organizations, Technology and Entrepreneurship from Stanford University, USA

HKUST Business School

Ass. Professor Entrepreneurship and Strategy (7y)
Hong Kong

Rotary club Kowloon

Board member (3y)
Hong Kong

INSEAD

Research Associate / Visiting scholar (4y)
France / Singapore
Co-founder of various internet start-ups
Co-author of the book “Inspire to Innovate: Management and Innovation in Asia”, a finalist for the best management book award 2005 (Management Consulting Association, UK)

Ian Bednowitz

Advisor Merchant side and Advisor Emerging Markets
Extensive experience in growth strategy, operations and change management with a primary focus on consumer verticals on a global level

eBay

Sr. Director, Head of India and APAC Business Development (1y)
Singapore
Work jointly with Flipkart (India’s largest electronic commerce service provider) and eBay to establish cross-border trade

Bednowitz

Advisor and bestselling Udemy instructor (3y)
Global

eBay

Director, Head of M&A (5y)
USA
Deployed $1Billion in capital across 20 global M&A and investment transactions, e.g. Snapdeal (India), Chodientu (Vietnam), WHI (USA), Hunch (USA) and Decide (USA)

eBay

Senior Manager Marketplaces Strategy (1y)
USA

Bain & Company

Consultant and Case Team Leader (2y)
USA
Involved in blockchain since 2017

Steven Deurloo

ICO Advisor/Strategic Advisor
Solid background in FinTech venture capital and structured finance with advisory roles in various ICOs and crypto

ThoroFinance

Co-Founder (4y)
Netherlands
Venture capital firm with investments in renewable energy and FinTech and specialised in fund raising for innovation driven startups and asset portfolios

Stark Investments

Venture Capital structuring specialist (6y)
Netherlands
Multi-strategy hedge fund with venture capital portfolio. Structuring of investments, asset portfolios and internal advisory

ING Bank

Structured Finance specialist (6y)
Netherlands
Tailor-made large-tickets private placements for corporate clients and investors.

Citibank, NA

Structured Finance specialist (5y)
London, Tokyo
Tailor-made large-tickets private placements for corporate clients and investors.

KPMG Meijburg & Co

International tax lawyer (3y)
Netherlands
Involved in blockchain since 2017

Jamie Nuis

Brand Advisor
Branding expert. Serial entrepreneur with extensive background in brand-concepting, advertising and marketing production.

Mascozzi

Co-Founder (4y)
Netherlands
Branding & concept developing agency, working for e.g. Feadship, Gategroup, VrijNederland, NRC, Yellowbrick, Dance4life, Flinndal, Slices

The BrandHotel

Creative director & producer (3y)
Netherlands

House of Works

Co-Founder (1y)
Netherlands
5* office in Amsterdam

Georgios Petropoulos

Advisor Publisher Side
Founded and sold various online, media and entertainment related companies

EEN Media Group

Founder (9y)
Netherlands
Online publishing, media & entertainment company targeting women age 15-50, with relevant e-commerce, events & concepts for brands

Femmefab

Founder-partner (9y)
Netherlands
Female orientated sales agency for online media industry and brand with over 90 blogs & communities and more than 6.000.000 female monthly visitors

Pulse Interactive

Founder (4y)
Netherlands
One of the first interactive web agencies in the Netherlands. The company was sold to X-ceed (NewYork o.t.c. listed company) in 2000

Jason Appleton

ICO and USA affiliate market advisor
Cryptocurrency investor, trader and educator through the Crypto Crow Youtube Channel with over 78,000 subscribers and growing daily

Crypto Crow Fund

Founder & Fund manager (1y)
USA

JasonAppleton.com

ICO and Crypto Researcher and Investor (2y)
USA
Operating a custom built mining rig and and automated trading bot

Upstager Consulting Inc.

President / Business Development Consultant (4y)
USA
Business Development Consultancy for mortgage banks and branches (also online)

Summit Funding Inc.

Director Business Development (2y)
Cincinnati

MMA Big Show

Founder (5y)
Cincinnati
The premiere pro-am promotion known for the best matchups, biggest productions and the only Pro/Am promotion in the country to broadcast live nationally on DirecTV

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